The Changing Landscape of Video Editing

Powerful computers are more affordable than ever. A brand new, Retina Macbook Pro with a quad core, i7 processor costs just over the two grand mark. High Definition video cameras are becoming more affordable, while getting better all the time. For companies, individuals and hobbyists, it is beginning to make economical and practical sense to begin self-producing videos, as opposed to hiring a third party video production company. Anyone who`s ever hired a video editing or production service knows it`s expensive, very expensive. Usually, the quality of the video produced is high, the more it`s revised and refined to meet your needs, the more expensive it gets. For large companies with lots of capital, this might make sense. However, for small businesses and individuals on a tighter budget, it makes infinitely more sense to make the video "in-house." In the past 10 years, editing video has become easier, cheaper and simply better. NLE (Non Linear Editors) such as Final Cut Pro X, Adobe Premiere Pro CS6 and Avid Media Composer open up the possibility of video editing to non-professional users more widespread than ever. Not only are these programs becoming more user friendly, (especially FCP) however there is a whole community built around each one, where users can seek help, inspiration and anything they need along their video production journey, for free. If you produce a lot of videos, the cost of the computer and software will quickly pay for itself, and you will find yourself with more control over the process, and be able to direct the project in the right direction every step along the way.With the proper equipment, it`s no longer necessary to have a Hollywood budget to make Hollywood effects. Bundled with editors like Final Cut Pro are easy to use templates for creating great looking effects. Also, small and large companies are built around these companies, providing plugins, effects, templates, stock footage and more to help you produce the best video production possible. To create complex, animated and sophisticated graphics, all that`s required is the purchase of a single, affordable template, instead of pouring hours into producing one or spending hundreds of dollars hiring someone to do it.